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Privacy Policy for LaunchKit

Effective Date: 06 August 2025

At LaunchKit, your privacy is paramount. This Privacy Policy explains how we collect, use, and safeguard your personal data when you interact with our website, platform, and services (collectively, the “Service”).

1. Information We Collect

We collect only the data necessary to provide and improve our Service:

  • Account Information: When you sign up (e.g., via Google or GitHub), we collect your name, email, and profile picture.
  • Payment Information: Collected and processed securely via Stripe.
  • Analytics: Basic usage data through privacy-first tools like Plausible or Umami. If enabled, we may also use Google Analytics for advanced insights.
  • Marketing Data (Future Use): If and when we use advertising platforms (e.g., Meta, X), we may collect behavioral data via advertising pixels.
  • Communications: Emails and messages you voluntarily provide (e.g., support tickets, feedback).

2. Use of Information

We use your data to:

  • Operate, secure, and improve LaunchKit
  • Provide customer support and notify you of key changes
  • Process payments and manage subscriptions
  • Analyze platform usage and user behavior
  • Conduct advertising and remarketing campaigns (if activated)

3. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

  • Essential cookies are used for authentication and platform functionality.
  • Analytics cookies may be used for understanding usage (e.g., Google Analytics, Plausible).
  • Marketing cookies (future use) may be deployed via platforms like Meta Pixel or X Ads to deliver personalized advertising.

Consent Requirement: Where required by law (e.g., EU, UK), marketing and analytics cookies are not set unless you opt-in via a cookie consent banner.

Note: Currently, we use Plausible and/or Umami which do not use tracking cookies and are fully compliant without requiring popups. If you continue without cookie preferences, we will only use essential and privacy-safe analytics tools.

4. Legal Bases

We process personal data based on:

  • Contractual necessity
  • Legitimate interest (e.g., security, improvements)
  • Consent (for marketing/analytics cookies and advertising pixels)
  • Compliance with legal obligations

5. Data Sharing

We do not sell your data. We may share limited data with:

  • Service providers: (e.g., Supabase, Stripe, Resend)
  • Marketing platforms: (e.g., Meta, X, Google) only with your consent
  • Legal authorities: If required by law

6. Data Retention

We retain data only as long as necessary for legitimate business or legal purposes, then securely delete or anonymize it.

7. Your Rights

You may have rights to:

  • Access, correct, or delete your data
  • Withdraw consent
  • Object to certain uses
  • Lodge a complaint with a data protection authority

Email us at [email protected] to exercise any of these rights.

8. Third-Party Links

We may link to third-party sites. We are not responsible for their content or privacy practices.

9. Children’s Privacy

LaunchKit is not intended for children under 13. We do not knowingly collect data from them.

10. Security Measures

We use encryption, access controls, and industry-standard practices to protect your data.

11. Changes to This Policy

We may update this Policy. Substantial changes will be communicated via email or through our platform.

Contact Us

If you have any questions, email: [email protected]